Muscle Prodigy started in 2008 by Jaret and his childhood best friend Richie Allen. Originally launched as a small blog called, Muscle Prodigy has grown into one of the most well respected fitness brands in the world. The company now manages a popular fitness website, social media following, and product line. provides thousands of pages of free content on everything from fitness, motivation, nutrition, sports, lifestyle and entertainment. Some of Muscle Prodigy’s content has been featured by top websites like Sports Illustrated, Bleacher Report, BroBible, and Elite Daily, among many others.

In addition to its popular website, Muscle Prodigy has a loyal social media following with over a million followers on all its channels.

Muscle Prodigy has worked with top athletes and celebrities, creating top workout programs, mobile apps, and workout music.